Marketing team reviewing consumer data insights to create personalized campaigns and enhance customer targeting strategies.
How Marketing Teams Drive Value by Using Consumer Data

Consumer data powers the kind of successful, data-driven marketing strategies. Based in this multi-platform world, where…

Marketing team analyzing customer data dashboards to create targeted campaigns in a data-driven marketing strategy.
How Email Marketing Impacts Data-Driven Companies with Mailchimp

Click here for more details on companies who use email marketing strategies to tailor fit…

Business professionals using analytics tools and customer data to optimize marketing strategies and improve ROI through data-driven marketing.
How Companies Use Data-Driven Marketing to Stay Ahead

Marketing has evolved from one-size-fits-all TV ads and generic mail shots. Nowadays, it’s a mix of…